The Genre Of Local Colour Writing - 1925 Words

The genre of local colour writing is devoted to capturing the unique customs, manners, speech, folklore, character types and setting that are unique and exemplary of specific communities, usually in humorous short stories. William H. Magee claims that the local colour genre â€Å"gripped Canadian literature† (77). Canadians, with our history of especially strong connection to community, have been very fond of the genre because of its celebration of strong communal ties. Canadian authors in turn-of-the-twentieth-century Canada were proficient in emphasizing the importance of place in their nationalistic literature, seeing as several of their works featured memorable fictional communities. This includes, respectively, Duncan Campbell Scott’s In†¦show more content†¦Anne becomes the author of the Avonlea Vignettes which inadvertently situates her within the avenue of female nineteenth-century local-colourists. As Anne ages in Avonlea, she begins to appreciate the rural space more so than the romanticism in the novels she read in her youth. She goes from reading the Highwayman to writing the Avonlea Vignettes, which naturally shows the transference of her interests to Avonlea. Anne grows to value her community and comes to an understanding that Avonlea is favourable in comparison to urbanized Charlottetown. She notices the superiority of Avonlea’s consciousness in its appreciation for the humble pleasures. The Avonlea Vignettes are written in a plainer prose style, celebrate rural Avonlea, and explore the cartoonish two-dimensional character models (a local colour trope) in its episodic structure. Anne’s first novel is autobiographical in nature seeing her experiences compare with Montgomery’s own experiences in Cavendish. Both Anne and Montgomery favour their beloved rural community to looming urbanized centres. Throughout the series, Gilbert’s frequent appearances while Anne is away, emphasizes her enduring connection with Avonlea that transcends the merely physical. Gilbert shows up when Anne is away teaching at the Lady’s college in Kingston. It is here that he announces he is engaged to somebody else, and Anne almost feels as if she had taken advantage of her relationship with him and so too Avonlea. Gilbert urges her inShow MoreRelatedCreativity Essay1031 Words   |  5 Pagesmagazines we had previously looked at. This included looking at the colour schemes and house styles generally used in college magazines, as well as the fonts, the placement of text and objects on the page and the content to try and create a product that looked new and interesting, whilst still conforming to the norm of what a college magazine typically looks like. I used the colours red and yellow, which I believed as primary colours, if used correctly would look ‘peppy’ and suitable for a college magazineRead MoreJourneys 8 Mile849 Words   |  4 Pagesperson to complete the journey. These concepts are explored in Sally Morgan’s novel â€Å"My Places† where journey is depicted as a spiritual journey of self-discovery and Curt Hanson’s film â€Å"8 Mile† which delves into a white man’s struggles in a musical genre that is dominated by African Americans. In â€Å"My Place,† the protagonist’s personal journey was more important than reaching her destination. As the novel progresses further into Sally’s life, she begins to question who and what she is. This is evidentRead More The Strange Case Of Dr Jekyll and Mr Hyde1027 Words   |  5 Pagesparticularly true of a modern audience familiar with the conventions of the genre; the old castles adorned with â€Å"curious carvings† and the dank, dark settings of musty â€Å"antique chambers† in ‘Varney the Vampire’ are highly suggestive of imminent encounters with unimaginable evil. Stoker echoes these conventions as he juxtaposes the familiar backdrop of the Carpathian Mountains with the unnerving superstitions of the local peasants; these strong supernatural elements continue as Harker travels alongRead MoreContemporary Indian And Indian Drama1657 Words   |  7 PagesTendulkar has received an international acclamation as a path-breaking theatre writer. But from newspaper columns to short stories to novels, film scripts and television programs, he has done it all, bringing to each genre the searching honesty that has been the hall mark of his writings. This prolific writer has written eight full-length plays, seven collections of one-act plays, six collections of children s plays, four collections of short stories, three of essays besides seventeen film scriptsRead MoreAnalysis Of The Poem Black Crows Gorge On Bright Oranges 1253 Words   |  6 Pagesvictim of the callous society. The trees are green, no doubt, but they are dusty as Well. It arouses pity and pathos in the minds of the readers. The passage is full of colours-red, blue, black, bright etc. which reminds us of sensuous Keatsian poetry. The very pattern of sound suggests t he sense of Roy’s compatible blending of genres of prose and poetry which binds the reader to the book till the end. Her prose is strongly marked with distinguished characteristics. A large portion of the novel isRead MoreEvaluating The Various Products I Have Generated Digitally And My Performance As A Test Buddy And A Candidate2101 Words   |  9 PagesActivity 4 – Evaluation Introduction For this control assessment, I was asked to create a plan that will effectively raise the awareness and bring attention of the local communities to the various charities in my local area, which is London. For this particular task I will assess and evaluate the various products I have generated digitally and my performance as a test buddy and a candidate. Logo In this section of my evaluation, I will be reviewing the logo I created using the software calledRead MoreH. G. Wells was a Famous English Author of Science-fiction Novels1501 Words   |  6 Pages Wells, H. G. World Book Student. World Book, 2014. Web. 30 Jan. 2014. Article 2 While H. G. Wells is often called the father of modern science fiction and has written many classics in the genre, he is also remembered for his comic, romantic, and dramatic novels and short stories. Whether he was writing about the distant future or his own England at the turn of the last century, his work consistently expressed his hopes and fears for the human race. Wells was born in Bromley, Kent, England, toRead MoreThe Adoration Of Saints1633 Words   |  7 Pagesartisans such as: Dutch painter; Johan Vermeer, Italian Painters; Guercino and Luca Giordano, to facilitate the Catholic Church beliefs such as the adoration of saints. Dutch Painter, Johan Vermeer was an artist who known to specialize in painting genre scenes and portraits of the upper and middle-class life, with the exception of two cityscapes and two allegories. Various subjects of the Dutch society would be arranged and portrayed, things that people of the lower and middle classes working andRead MoreEssay about BSBWRT401A Assessment 1 Full NameWorked Copy2394 Words   |  10 Pagesprofessional. 2. You are preparing a proposal on behalf of your organisation. The proposal is for your organisation to exclusively provide training services to local government offices across the state. In two weeks’ time your manager will be presenting this proposal to the executive team of the local government offices. Your manager will need to provide local government executives with some documentation at the presentation. The proposal package consists of the proposal document that is 97 typed pages alongRead MorePhysical And Emotional Abuse Explored The Color Purple3677 Words   |  15 Pagesabuse explored The Colour Purple and The Help helps to create awareness of the central issues. Both are novels that carry a lot of similarities, where the female characters are portrayed as ‘invisible’, ‘servants’ and ‘child carers’. However, after reading carefully into the biographical work of both authors the critical difference I observed was that The Colo ur Purple is written by an African-American woman who may have truly experienced the harshness of what she was writing about; on the other

Military Technology And Its Impact Today - 2410 Words

Connor Aitken English 8 CP 2/23/15 Burke Military Technology and Its Impact Today The True Impact of Technology Bill was in the hills of Afghanistan, approaching an enemy compound that held a high value target. This target was a rebel leader attempting to spread radical Sunni beliefs on the infidels. As a definite threat to his region and a potential threat to America he had to be taken out. This could be accomplished by Bill s squadron. If Bill s team of four have to enter the compound and eliminate the target how many of them would make it out alive? Were there unforeseen dangers that they would not be able to overcome? Did they have to enter and eliminate the target themselves? Fortunately due to military drones, they did not. Bill radioed command and had an unmanned Reaper drone strike the compound. This drone strike removes the possibility of friendly casualties. To put the power and effectiveness of drones in perspective, Bill s presence was not necessary and this could have occurred with one surveillance and one Reaper drone. Unmanned aircrafts allocation for defence to be carried out from a distance is a pinnacle of American security. The military’s correlation with technology is linear because it opens the possible doorways of advancement. Military Technology Isn t Only For The Military From drones to microwaves, useful technology has all originated o the military. The fact that microwaves and gps, two extremely widely used civilian technologies originatedShow MoreRelatedThe Cold War On The Past And Present Military Technology1310 Words   |  6 PagesThe Cold War’s Effect and Impact on the Past and Present Military Technology The high level military protection Americans may take for granted today was a result of a war that never took place. The Cold War was an era that lasted over four decades from 1947-1991 in which America and Russia raced to outdo each other in upholding their beliefs of government, that is capitalism vs communism. Surprisingly, however, a far greater impact was seen on the technological bmm advancements in America. ThisRead MoreThe Classic Works Of Strategy1354 Words   |  6 PagesTsu to Jomini Rousseau (2011) defines strategy as a link connecting military power and political purpose. He emphasizes that strategy entails the use of threat and force to achieve policy objectives. Given the unfortunate centrality of war to world events, strategy becomes a significant aspect in providing a theory of success. The perennial popularity of books on military and application of works of wisdom in the use of force today is unequivocal. Particularly, books that generally focus of the theoryRead MoreTechnology And Its Impact On Technology1468 Words   |  6 PagesThe technology has presented an enormous deviation in this world, and alike somewhat deviation, it has not been easy to become accustomed to the variations presented. In this report, it is possible to highlight that this technology consumes some time for some people to take its ideas. The main motive why this technology hasn’t been well expected is for the reason that its ethical issues that has been presented by the tec hnological. In respect to how the technology has been received, it is seriousRead MoreShould Drones Shape Future Of Warfare?898 Words   |  4 PagesShould Drones Shape Future of Warfare? Over seventy countries in today s society have access to drone technology and there are many others still trying to acquire it. These drones have become present in many settings such as farming, service and warfare. In terms of warfare, there are two main types of drones that have been established: UAVs (unmanned aerial vehicles) and RPASs (remotely piloted aerial systems). This technology is arising in warfare situations and there is much controversy overRead MoreThe Impact Of Technology On The Way War1703 Words   |  7 Pagesthis, the most drastic change is in the technology. Things are now becoming more computerized every day and it is very noticeable. Nowadays, everywhere you look no matter where at, a person with a smartphone, tablet, or computer will be seen no matter where the location. Technology is making us lazy and is taking jobs away from many people, but at the same time it is improving many things and making them faster and more efficient then a human could. Technolo gy is not only taking over the daily livesRead MoreThe United States And The Soviet Union Essay1410 Words   |  6 Pageswell-known of these competitions was the Space Race. Battling for cosmic supremacy from the late 1950’s to 1969, the two countries traded many victories over the years and pushed each other to their technological apexes. Today, these two countries are still at the forefront of military technological advancements, and are widely considered the two most powerful countries on Earth (Bender, 2014). However, currently, the U.S. is considered the lone world superpower (Bremmer, 2015). While the United StatesRead MoreThe War Of The French Revolution1676 Words   |  7 Pagesbenefits of the military history lessons to abstract the aspects of war, which enhance our leadership and capabilities to take the right decision. Therefore, I am going to start with war definition. â€Å"War is an act of force to compel our enemy to do our Will†. During the eighteenth and the beginning of the nineteenth centuries, a series of conflicts dominated Europe. These conflicts had its influence on the Europe at that time, but the Napoleonic wars had the most lasting impact on western warfareRead MoreMilitary Technologys Impact on the Environment Essay1422 Words   |  6 Pagesevolution of military technology through the more efficient and innovative utilization of natural resources has helped shape the environment in a wide range of areas. Homo sapiens lacking strong jaws, sharp teeth, and cutting claws have employed tools to better conquer the natural environment and vie with each other for scarce resources. These scarce resources such as wood and a myriad of metals have been harnessed to advance military technology. In doing so, military technology’s impact on the environmentRead MoreStrategic Direction On The United States1647 Words   |  7 Pagesdirection has prompted a shift of military resources to the Asia-Pacific. Globalization, cyber-attacks and advances in technology will further challenge the Joint Forces in the next ten years. It is imperative that the U.S. Joint Forces be adequately funded in order to identify and develop critical technology, establish policies and maintain adequate force structure to rebalance the Joint Force in 2025. Diminishing resources and lack of predictability within the military budget process will introduceRead MoreThe Impact Of Modern Technology On Us And Our Society Essay1704 Words   |  7 PagesThe Impact of the Modern Technology on us and our society. Today it is hard to imagine what our lives would look like without the technology that surrounds us, it is even harder to imagine what our lives would be with the technological advancements that begun to take shape during the industrial revolution that, begun in England during the 18th century. The industrial revolution brought on many changes into humans everyday lives, allowing us as mankind to increasingly become smarter, faster and

Macbeth Critical Evaluation Essay Example For Students

Macbeth Critical Evaluation Essay MacBethIn MacBeth , a play by william shakespeare, a scene that I felt was significant was act one scene seven.This is the scene where Macbeth decides whether or not he should kill King Duncan.Macbeth himself begins to have doubts but Lady Macbeth eventually persuades him to go ahead with the plan. Events leading up to act one scene seven involve Macbeths meeting with the witches. They predict that Macbeth will be king.Macbeth then ponders over whether or not to kill King Duncan and become king himself. Scene seven act 1 falls into three parts the first would be Macbeths soliloquay. This is when he tells of his reasons for not killing Duncan. He can think of three reasons. First of all he reckons it would teach others how easy it is to gain power by murder.Also Duncan is a cousin and good friend to him and finally the fact that Duncan is a good king and there would be an outcry at his death.After Macbeth had given his reasons for not wanting to kill Duncan he admits the only reason he has to do the deed is his vaulting ambition. When Lady Macbeth joins him she gets angry at him for backing out this way and she felt he was just making excuses as he was backing out. The second part of the scene is about the confrontation between Macbeth and Lady Macbeth.Lady Macbeth calls him a coward and accuses him of not loving her.Lady Macbeth said: Was the hope drunk \ Wherin you dressed yourself? Hath it slept since?\And wakes it now , to look so green and Pale \ At what it did so freely \At this Macbeth is stunned and tells of how manly he is and that theres nothing he dare not do.To this Lady Macbeth says the only way he will be a man is if he goes along with the plan.Macbeth appears shaken and begs the question if we should fail? Lady Macbeth retorts we fail? as though it is a completely stupid suggestion.Thanks to Lady Macbeths taunting Macbeth has been bullied into the killing of Duncan. Now with Macbeth being persuaded into the murder she plans how the murder will be done.Lady Macbeth already has ideas because as soon as Macbeth had agreed to the murder Lady began to explain her plan. She explained that while Duncan slept they would make their move Lady Macbeth assures him it will appear as though duncans guards are guilty of the deed Macbeth agrees to his Ladys foolproof plan and is intent now to go ahead.He ends the scene by saying : I am settled , and bend up //Each corporal agent to this terrible feat // Now that the decision to kill Duncan has been taken the rest of the play shows what the consequences of the decision are . Many murders take place in the coming scenes Duncan is assasinated as are his chamberlains . Banquo was also a casualty as he suspects foul play and due to this fall-out hes murdered.Macbeth discovers that he cannot enjoy his position as king as it has been gained so fouly by him. Macbeth and Scotland are going through a difficult time as S cotland becomes a frightening country with spies everywhere and deaths galore .Lady Macbeth , a strong willed character , is no longer able to control her husband and resorts to suicide .After his ladys death the king realises despite his position hes not satisfied with life and he has no-one whatsoever close to him. Macbeth , the once-great brave hero, is now being described as a tyrant and is eventually killed by Macduff , angry at his familys deaths. In conclusion , Macbeths decision to kill duncan was by far the wrong decision to make . He let his heart rule his head and paid the price in full , with his own life being taken from him.

Long-Term SEO Strategies to Increase Sales on Amazon

Amazon provides an income stream for a variety of individuals and organizations, which is why Amazon product copywriters are in such high demand. However, as competition intensifies, sellers need to bring their best game to maximize Amazon rankings and sales. Creating compelling Amazon product descriptions is key, but success goes beyond good product description writing. Even on the world’s largest e-commerce website, sales can hit a glass ceiling. With around 120 million products available for purchase on Amazon, how do you ensure potential customers find your listing? The solution – whether you’re a company, sole trader, or a reseller – is to focus on Amazon SEO. In this post, we’ll look at why Amazon SEO matters, what you should do to increase your Amazon rankings, and how to use these strategies to increase sales. Why Does SEO Affect Amazon Sales? When thinking of SEO, we often think about ranking on Google. However, consumers are just as likely to be searching for your business and products on the Amazon platform. Like Google, Amazon uses its own algorithm – called A9 – to rank products according to various factors. So marketers can optimize their product listings to rank higher on Amazon, just as they would optimize their content for Google. And just like on Google, users are more likely to click on the first few search results. This is why your Amazon search rankings are so important. Unlike many Google users, searchers on Amazon are ready to buy. Understanding Amazon’s algorithm is, therefore, key to improving your visibility and increasing sales. Boosting the ranking of each product listing comes down to two things: How relevant your listing is to a search query. Product sales performance and the competitiveness of your product listing. If you can get these two things right, you’ll end up ranking higher and selling more, which further boosts your rankings. Five Tips to Improve Your Amazon Rankings So what exactly should you do to increase your Amazon rankings? Here are our five top tips for taking your Amazon game to the next level 1. Build a Writing Team No matter how good your product is, if your copy is weak you’re unlikely to show up on the first page of Amazon results. The words you use in the product title, description, and in backend search terms are critical to the sales performance of each listing. Let’s say you’re an affiliate selling regularly on AliExpress. You’ll need a continuous supply of product descriptions that are not only unique but also persuasive and SEO friendly. You could do this in-house, but it may not be the most efficient option. According to the Society for Human Resource Management, the average cost of hiring an in-house writer is over $7,000 per month. One of the most effective ways to ensure you can create a steady stream of product descriptions is to have a team of copywriters on hand. Constant Content has spent years building its database of freelance writers, including Amazon product copywriters. You can hire according to your content requirements, so it’s a scalable, affordable solution. We can also help you assemble a writing team and manage your workflow. 2. Research Keywords To boost your Amazon rankings for specific terms and capture more potential buyers, you need to do competitive research and keyword research. With the right keywords, shoppers will find your products more quickly and see you before the competition. Amazon relies on various factors to determine when your listing appears. Like Google SEO, you have to optimize content with search terms that your target audience are using. What exactly are searchers looking for? Your brand name, a specific product, or product features? These are the words you need to include at the beginning of your product title, in the product details section, and in your list of backend search terms. We’ll look at how to find the best keywords later on in this post. 3. Optimize Product Images Many marketers overlook the persuasive power of images. Good-looking, high-quality images are key to boosting Amazon rankings because they have a significant impact on conversion rates. Studies have shown that images can be even more influential than reviews, so you need to get them right. In short, if a customer sees a poor product image, they’re likely to conclude that the product or company is also poor quality. Images should be at least 1000 pixels in either width or height. The product should fill 85 percent of the frame. Product photos should have a pure white background. File formats must be JPEG, PNG, GIF, or TIFF. Don’t include text, borders, or logos. Check Amazon guidelines for the most up-to-date information and requirements for additional product images. 4. Maximize Positive Reviews The quantity and quality of your reviews is one of the most important ranking factors in the A9 algorithm. In particular, positive reviews are extremely beneficial. Look at any top listing on a search results page and you’ll see that it has a high number of reviews and also good ratings. Best-sellers in each category also get top billing. Encouraging customers to leave positive reviews will lead to more click-throughs from other shoppers and higher rankings. The way you respond to reviews also matters. Obviously, receiving more positive reviews depends on the quality of your products and your customer service, but there are ways to maximize customer engagement and get better feedback. We’ll go into some simple strategies later on. 5. Ensure Your Amazon Listings Rank Higher on Google Getting good rankings on Amazon is crucial, but it shouldn’t be your only objective. Many Amazon sellers aren’t even thinking about their rankings on Google, which is a missed opportunity that you can use to your advantage. Increasing your Google rankings for your product listings should attract even more traffic to your product pages. By optimizing your listings for Amazon and Google, you’ll greatly increase your chances of being seen by potential customers. Google is, after all, the largest search engine in the world. Strategies to Increase Sales and Conversions on Amazon So how can you use these tips in practice? Let’s look at each one in more detail. Building a Writing Team We’ve already explained the two options you face: either use in-house writers to create a consistent flow of Amazon product descriptions or outsource this type of content to a writing agency. Obviously, you need to weigh up the pros and cons of each. For example, does your team have the time to create a regular stream of product descriptions, or should they focus on other content marketing strategies? In the long run, it’s actually cheaper to hire writers on a project-by-project basis. By using a content platform such as Constant Content, you’ll have no recruiting or administration costs, you won’t need to train staff in the art of writing product descriptions, and you can scale up or down depending on your requirements. To get started, simply head over to our content request page and send out a request for Amazon product descriptions, describing your company, products, and any other information you want to convey. You can send out a public request, put out a casting call for product descriptions, or contact specific writers directly with a private request. Finding the Right Keywords to Increase Amazon Rankings If you want to succeed on the Amazon platform, you need to use the right keywords in your title, product description, and the backend keywords section. You can start your search for relevant terms using Google’s Keyword Planner. While 47 percent of online shoppers begin product searches on Amazon, around 35 percent still start their search on Google. So it would be a mistake for any e-commerce business to only focus on optimizing keywords for the Amazon platform. Google’s Keyword Planner will help you identify critical keywords that searchers are also likely to use on Amazon. In the tools section, you’ll find the keyword planner. Simply input your search terms and you’ll receive stats on how frequently the search terms are used on a monthly basis and how competitive they are. The next place to research keywords for free is on Amazon itself. Type your keywords into the Amazon search bar and keyword suggestions will pop up. How to Optimize Your Amazon Product Images There are various tricks you can use to ensure your images improve conversions. On Amazon, you can upload up to nine product images. If possible, use them all. Here are some ways to make your images more attractive and engaging to drive sales: Show your product from different perspectives so consumers can see the whole product. Show how the product is used in real life so that consumers can imagine themselves using it. Focus on the key features of the product. Show the product in its natural surroundings. For example, a couch looks more attractive in a cozy living room environment. Show the product with actual people to bring it to life. Provide important information. For example, if the product is a multi-pack of four, insert a small icon that says â€Å"4-Pack.† For smaller items, show its dimensions or relative size. For example, show it next to a pencil. This can also highlight how compact or well-designed it is. How to Get More Positive Reviews Amazon knows that searchers are more likely to click on listings with good reviews, so it gives products with higher average reviews more prominence in search results. Therefore, to maximize sales, you need more positive reviews. Don’t buy reviews; this could lead to having your account suspended. Instead, develop a process that encourages positive feedback: Be honest about what you’re selling. Giving precise information about each product will minimize false expectations. Email your customers and ask them how their experience was with your product. If they’re happy, politely ask for a review. Reach out to your social media followers. Most followers will already be fans, so why not ask them for reviews? Listen to feedback. If you receive a negative review, can the problem be fixed? Consider offering the customer a refund or replacement. Customers can remove reviews for up to 60 days after posting, so you have time to remedy the situation. How to Improve Google Rankings for Your Amazon Listings One way to get Google to notice your product page is to include a link on your website. Use Google Analytics to identify high-performing pages on your site. Which pages receive the most traffic and have low bounce rates? If these pages are relevant to your product, insert a link to your Amazon product listing. This will increase the chances of your product listing appearing in Google results, especially if the website has a high domain authority. Finally, try to incorporate more long-tail keywords in your product copy. Amazon’s search engine may not pick up on them, but there’s a good chance that Google will. With voice search and natural language queries becoming more popular, it will increase your chances of ranking for niche keyword phrases related to your product. Google also ranks for buying intent, meaning that search results adapt to search queries that are transactional in nature. For example, when searchers use words such as â€Å"buy,† â€Å"product,† or â€Å"order,† e-commerce product pages are more likely to rank higher. So try to include keywords in your copy that indicate buying intent. In Summary There are so many topics to cover when it comes to selling on Amazon that we can’t cover it all in one post. However, by now you should have a basic understanding of how Amazon SEO works. The main takeaway is that if you want to increase sales on Amazon, every listing needs to be optimized for conversions with rich, informative copy, attractive images, and relevant terms that are used by your target audience. And when your sales increase, so will your rankings. Remember, these strategies work best when they’re working together, so use them simultaneously and you should be well on your way to extra traffic, higher conversion rates, and more Amazon sales.